Alex is a performance coach dedicated to supporting her clients to live their best lives, by helping them to maximise their potential in ways that are healthy and sustainable.  Ultimately, her goal is to support her clients in taking control of their careers, so they feel good in both their job and in their lives!

In her 20-year career, she ran market research projects in the voluntary, public, and private sectors – helping her clients understand consumer mind-sets and behaviours and advise on how these should affect key decisions within the organisation.