Utilizing a beloved on-campus institution to engage alumni hearts and minds was clever and creative. Using what's special about your campus proved to be the most compelling and successful use of digital communications for engagement thus producing significant results. Our hunch is that alumni would participate in a similar campaign again in the future.
Finalists
Bellevue College, District VIII - BC Virtual Tour
Drew University, District II - 150-Hour Challenge
Georgia State University, District III - Georgia State University Brand Influencer Program - #TheStateWay
Harvard Business School, District I - Skydeck
North Carolina State University, District III - NC State digital magazine platform
Punahou School, District VII - "Buff+Blue=Green" A Digital Campaign to Promote constituent understanding about Educating for a Sustainable Future at Punahou School.
