Gonzaga University’s Capital Campaign: Gonzaga Will: The Campaign for Our Future
Year: 2019
Award Winner(s): Gonzaga University
Award: CASE Platinum Awards
Category: Best Practices in Fundraising | Finalist
From the Nominator
Seven years ago, Gonzaga University embarked on the largest fundraising campaign in institutional history. With an original financial goal of $250 million, this campaign would transform the future of the institution. While there were five core priorities within the campaign, the main focus was to grow the institution's endowment through our Scholarship Promise.
From the Judges
Strong and creative marketing campaign with a lot of digital engagement and interaction with donors. Liked how they engaged their alumni and students through the marketing strategy.