Trey Laverty, the Slate Group
"This award recognizes those who aren’t in the profession but have given extraordinary service to the profession and District IV. The Slate Group is a print marketing firm that has supported the CASE IV Conference for the past five years. In addition to being a sponsor of printing and signage, Trey and the Slate Group have gone above and beyond in support of the district. As a main sponsor, they have helped countless university shops rethink their print marketing and be inspired – both from their display booth and their quality conference presentations."
"Each and every year, Slate Group brings an exciting energy to the district conference and inspires attendees with innovative design, print, and tech-oriented marketing strategies. Without the support of Slate Group over the last few years at the District IV Conference, the attendee experience would have been greatly diminished – from wayfinding materials to an interactive virtual reality booth, Slate Group partnered with the District IV Conference Committee and cabinet to ensure our conference always surpassed expectations."
Trey Laverty is best known for his innovative ideas and creative strategies that engage and excite audiences. As the Director of Sales & Marketing at Slate Group and the President of Cyan Marketing, Trey has extensive experience in higher education marketing and has partnered with numerous colleges and universities across the nation.
Trey has a passion for challenging brands and people to explore new possibilities by “Thinking Bigger” when approaching their marketing strategies.
In addition to his work in higher education marketing, Trey has also partnered with national brands such as Southwest Airlines and the Texas Rangers, demonstrating his versatility and ability to work with a wide range of industries.
Ultimately, his ‘why’ is to inspire and ignite a spark in others to motivate them to grow and aim higher.