Advancement & Communications – Partnering to elevate reach, reputation and revenue
1:15 PM - 2:15 PM AEST
Speaker(s): Claire Bowers, Director, Media and Communications, La Trobe University, Andy Newton, Media & Corporate Affairs, University Communications, Deakin University, Stephen May, Chief Advancement Officer, La Trobe University, Rebecca Hazell, Director of Advancement, The University of Newcastle
Marketing, Communications and Media teams have a responsibility to elevate the profiles of our organisations through various channels. Advancement Offices are tasked with generating significant philanthropic income and engaging with many constituents. When these two teams come together in strategic partnerships they can elevate reach, reputation and revenue. Colleagues from La Trobe, Deakin and Newcastle share their insights and recommendations for making it work!