You’ve probably heard the phrase “people give to people.” As Donor Relations professionals, it’s our job to show our donors how their generosity has made a difference. They want more than statistics – they want to hear directly from the people they’ve helped. In this session, learn how to craft a compelling story that showcases the impact of giving through the words of the constituents you serve. Then, strategize how to share your story in a way that will resonate most effectively with an individual donor or group of donors. Sharing these heartfelt stories will build lasting connections with donors, inspiring them to become more engaged and more likely to give again – and give more – in the future.