Campaign Stewardship - From Planning to Launch
11:00 AM - 12:00 PM PST
Speaker(s): Krystal Alonis, Stewardship Officer, University of Arizona
Competencies: Relationship BuildingIndustry or Sector Expertise
Elective Session
Fundraising campaigns raise significant funds for institutions and have transformational impact. In higher education, you are either preparing for a campaign, in a campaign, or finishing a campaign. When you are preparing for a campaign and before it is announced to the public, you'll want to ensure that you have a stewardship strategy for your campaign supporters. In this session, we will discuss methods to enhance your current stewardship touchpoints that build the foundation for launching a successful campaign and thoughtful ways to engage important stakeholders such as alumni, volunteers and principal-level donors that create excitement and enthusiasm.