From 0 to COVID to 65: Campaign Success after 25 Years
10:30 AM - 11:30 AM EST
Speaker(s): Nancy Gillece, Vice President for Institutional Advancement, Hood College, Elizabeth Farr, Senior Vice President, Grenzebach Glier and Associates
Elective Session
In 2017, with a new strategic plan, Hood College aspired to launch its first campaign in nearly three decades. As the campaign closes in June 2023, Hood’s team will share how they built the systems for campaign fundraising, engaged volunteers, stayed the course through a global pandemic, and achieved the record-breaking goal in record-breaking time – while growing annual giving. In this session, we will discuss the key decisions and steps that led to success and reflect on the ways in which Hood’s culture of philanthropy has been improved – for the next campaign but also for the long term.