What's in a Name? Donor Recognition Best Practices
10:30 AM - 11:30 AM EST
Speaker(s): Kirsten Lavin, Sr. Director of Stewardship and Donor Engagement, Johns Hopkins University, Ashlyn Sowell, Associate Vice President for Campaign and Engagement, Johns Hopkins University, Elisabeth Koenig, Head, Complex Gifts and Gift Policy, Johns Hopkins University
Competencies: Global and Cultural CompetenceIntegrity and ProfessionalismBusiness and Financial AcumenRelationship BuildingIndustry or Sector ExpertiseStrategic Thinking
Elective Session
Is your donor a sweet smelling rose or the donor formerly known as a prince? Does their name appear on your campus buildings, programs, professorships and scholarships? Social justice and inequity issues have obliged our campuses to grapple with donor recognition and determine the how, why and when should a name be revered and still preserve the integrity of the institution. In this course, we'll examine a framework to mitigate institutional risk while ensuring donor recognition remains a powerful tool for engagement.