Every year our Annual Giving team partners with our University Athletics Department and Major Gifts team to create a multi-channel campaign to solicit student-athletes’ friends and family. Join members of West Chester University Foundation’s Annual Giving team to hear how we engage with our internal and external partners, increase dollars and donors for Athletics programs, and teach the importance of philanthropy to current students (and build relationships with coaches along the way!). We will walk you through it all …our annual process, how we identified ways to improve each year, how we used the framework to expand across additional departments and share best practices for implementation.