A Perfect Circle: The Venn Diagram of Communications and DEI
2:45 PM - 3:45 PM ET
Speaker(s): Richard Coco, Director of Communications, St. Andrew's Episcopal School, Lorraine Martinez Hanley, Director of Professional Growth and Studies, St. Andrew's Episcopal School
Competencies: Emotional IntelligenceGlobal and Cultural Competence
Experience Level: Level 4
Elective Session
Quality communications work resonates with a broad swath of constituents and brings everyone into the conversation - it makes everyone feel included. How often, though, have you crafted a social media campaign, a print magazine, an admission or marketing piece, a video, only to hear from your Diversity, Equity, and Belonging team that you shouldn't use it? Or even worse, you didn't ask them for feedback and ended up hearing from a segment of your community that you missed the mark and possibly alienated a group of families or alumni? In this session, we will discuss not only the importance of fully integrating a DEB/DEI lens into your communications work, but best practices for creating a culture that allows both programs to thrive.