Are you Campaign Ready Today?
9:00 AM - 10:00 AM ET
Speaker(s): Dustie Lanier, Assistant Vice President, Regional Development, Wake Forest University, Mark Petersen, Sr. Vice President, Wake Forest University
Competencies: Strategic Thinking
Elective Session
Do you already know your next campaign will be bigger than your last? Do you have new University Leadership? Have you just started a strategic visioning process? Is this your first time being in a lead role for planning and executing a campaign? If you answered yes to any of these questions, join us for this session as campaign veteran Mark Petersen shares his experience on how you get yourself campaign ready years in advance of a campaign launch. This session will focus on how you can better align your staff and activity to strategy, create key performance metrics to drive future outcomes, and leverage volunteers in new ways.