Rising from the Ashes: Your AG Phoenix
4:45 PM - 5:45 PM CT
Speaker(s): Angel Lancaster, Director, Donor Acquisition, University of New Mexico, Grant Condon, Direct Marketing Program Manager, Acquisition, University of New Mexico Foundation
Competencies: Business and Financial AcumenRelationship BuildingIndustry or Sector ExpertiseStrategic ThinkingLeadership
Elective Session
Join us as we walk through our efforts to revitalize The University of New Mexico Foundation’s Donor Acquisition (Annual Giving) program after years of under-funding and under-staffing. We will take the audience through our experience achieving growth of $1,000,000 from fiscal year 2019 to now by increasing trust with internal and external teams, creating structure and a firm foundation, and executing an omni-channel marketing strategy. We’ll bring a scalable guide to breathe new life back into your annual giving program with tangible action items, examples, and audience participation.