Alumni Engagement and Annual Giving Collaboration
4:30 PM - 5:30 PM CT
Speaker(s): Jenn Bowie, Associate Vice President of Alumni Relations & Annual Giving at Ohio University, Ohio University, Leigh Greenfelder, Senior Associate Vice President & COO of Philanthropy and Alumni Engagement at Kent State Universit, Kent State University, Lola Mauer, Associate Vice President of Engagement and Strategy at Ball State University, Ball State University, Melinda Hagemann, Assistant Vice Chancellor of Advancement, University of Colorado- Colorado Springs
Competencies: Strategic Thinking
Elective Session
Alumni Engagement and Annual Giving share common values of building lasting, life-long constituent relationships to build affinity and a wide range of support for institutions. Strategic alignment, targeted approaches and outreach efforts to defined audience groups can yield greater effectiveness when these two areas of campus work together to achieve core KPI objectives. Through this panel discussion, you will hear how four institutions are approaching their work, the strategic considerations, and lessons learned.