The Virtuous Circle: Donor Stewardship That Creates Long-Term Impact
10:45 AM - 11:45 AM PT
Speaker(s): Russel Heskin, Executive Director of Special Projects, Western University of Health Sciences
Competencies: Integrity and ProfessionalismBusiness and Financial AcumenRelationship BuildingEmotional IntelligenceIndustry or Sector ExpertiseStrategic Thinking
Elective Session
Session Description: Learn how Western University of Health Sciences is utilizing Blackbaud's Award and Stewardship Management software to create a “Virtuous Circle” that inspires existing scholarship donors and transforms donor-funded scholarship recipients into new donors after graduation. Share and discuss other institutions' strategies for donor relations that can be replicated at your institution to elevate your department’s operations from fund stewardship to a complete donor-centric program focused on stewardship strategies, impact reporting, and donor engagement and recognition.