Old Skool vs. New & Cool: Tried & True and Emerging Ideas in Campaigns
9:30 AM - 10:30 AM PT
Speaker(s): Lisa Thomas, Sr. Associate VP, Advancement Strategy and Campaigns, and Principal Strategy Officer, University of Washington, Tamara Michel Josserand, Vice President, Development, University of Washington
Competencies: Industry or Sector ExpertiseStrategic Thinking
Experience Level: All Levels
Elective Session
What strategies and practices remain the bedrocks of successful campaigns? How are changes in how we see the world influencing the structure and focus of campaigns? Join us for a wide-ranging discussion about the future of campaigns. Together we will explore practices that that have stood the test of time, those that are evolving, and some we may leave behind.