Campaign 101: Is Your School Ready?
COVID forced many schools to put their traditional campaigns on hold, shifting their focus and resources to emergency funds and operating costs to make it through the school year. In 2021, we slowly saw school’s confidence in major capital and comprehensive campaigns increase, and now many schools find themselves in some phase of a campaign. While the long-term effect of the pandemic on philanthropy is still developing, the crisis to date has illustrated the generosity of Americans in trying times and the adaptability of education and donors alike. As we look ahead, the reality is there has never been a better time than now to secure the funding your school needs to ensure institutional sustainability.
Whether you are about to embark on a $10,000,000 or $100,000,000 campaign, is your school ready? Launching a campaign can be daunting, but with careful planning, clear communication, execution, and the right donor engagement strategy, it is possible! Join Advancement leaders, Tara Arras, Sidwell Friends School Assistant Head of School for Advancement, and Jennifer Devon, CCS Fundraising Vice President, in a discussion about campaign fundamentals and strategies for success today, even amid the challenges of a global pandemic.