A Perfect Circle: The Venn Diagram of Communications and DEI
Quality communications work resonates with a broad swath of constituents and brings everyone into the conversation - it makes everyone feel included. How often, though, have you crafted a social media campaign, a print magazine, an admission or marketing piece, a video, only to hear from your Diversity, Equity, Inclusion, and Belonging team that you shouldn't use it? Or even worse, you didn't ask them for feedback and ended up hearing from a segment of your community that you missed the mark and possibly alienated a group of families or alumni? When the DEI and Communications offices hold up mirrors to each other's programs, it supports a culture of belonging. In this session, we will discuss not only the importance of fully integrating a DEI lens into your communications work, but best practices for creating a culture that allows both programs to thrive.