Join campus leaders from Boston University and Colby College for new insights and a lively discussion around building donor pipeline. From surveying to better understand your audience, to persona building & targeted engagement, to evaluating and implementing new tools to move donors up the ladder at scale, building a pipeline of donors from entry to major gift, is key to fundraising on campus today. In this session, staff from Boston University and Colby College will talk about the work they’ve been doing, the challenges they had along the way, how they ultimately found success at scale, and engage presentation participants in a lively discussion that will prepare them for returning to campus with new strategies and ideas.