Don’t Just Focus on Cultivation and Solicitation: Engagement and Stewardship as Moves
4:15 PM - 5:15 PM MT
Speaker(s): Edgar Gonzalez, Vice President for University Advancement, Seattle University, Kristin Love, Principal, West Coast, Creative Fundraising Advisors, Michael Reza, Associate Vice President Portland Development and Alumni Engagement, University of Oregon
Elective Session
When looking at the traditional fundraising cycle, we have a tendency to only focus on cultivation/solicitation and pay less attention to identification, qualification and stewardship. Join us to discuss the importance of engagement and stewardship as vital assets in your moves management repertoire. Yes, we can talk about the ask too.