We want donors to give to capacity, but sometimes programs across campus aren’t ready to implement a major gift level of investment. Fundraisers will learn how to: build the runway beyond an annual fund gift with prospects to get to those major and principal gift opportunities; embrace expertise as a generalist who brings together donors with programs that support university fundraising priorities; manage up, down, and across to move the program forward to meet donors where they can see the most impact; and increase collaboration with development colleagues to amplify smaller programs and maximize dollars raised.