Electronic screening, giving habits, and prospect research tools help identify potential donors. Now, how do we get them to engage? This session explores how to uncover connections that generate prospect response, helping you secure more initial individual meetings and build relationships that draw your constituents closer to your institution. The presenters, who have more than 40 years of combined major and planned gift experience, have each joined a new organization within the past year. They will share perspectives on outreach techniques that are effective across institutions and ones that are unique to their current campus, as well as to facilitate idea sharing among attendees.