Elective session- No Will = No Legacy: Encouraging legacy giving by addressing inertia around Will-writing
Less than 1/3 of adults have an up-to-date Will, this can cause issues and upset for people close to them and to any charities they might have left a gift to may mean no gift at all. As fundraisers, understanding the barriers people put in place, both real and imagined is key to encouraging more individuals to consider a legacy gift and most importantly act on their decision. This session emphasises the benefits of solicitor drafted Wills, showcasing how they instil confidence and protect the charity’s interests in the future. We'll also introduce the National Free Wills Network, a service facilitating free solicitor-written Wills, thereby lowering hurdles to legacy giving, giving member organisations a clear call to action when discussing legacies with their audience and making everything measurable to aide planning and stewardship.