Incorporating University Leadership Into Your Communications Strategy
10:45 AM - 12:00 PM MT
Speaker(s): Chelsey Holts, Director of Social Media, University of North Carolina-Chapel Hill, Katy Griffin, Social Media Strategist, University of Nevada, Las Vegas, Michael Mahi, Senior Director Strategic Communications, California State University, Fullerton, Lawerence Synett, Director of Social Media, University of Colorado Denver
Session Description: When we think of our university leadership we often think of speeches and formal meetings with staff and the student body. How can we give our chancellors and university presidents more of a presence on social media that embodies university ideals, yet shows them as human? We’ll explore strategies and creative ways to give a voice to university leadership, and how to remain authentic to who they are - and what your institution embodies.