How can artificial intelligence make daily tasks your small team does more efficient? Integrating AI into your workflow benefits the frequency and quality of the content your marketing/communications team produces. Programs such as ChatGPT and Bard, as well as in-app AI tools in the Adobe Suite, Canva, and more, can play a role in every MarCom task—from writing an effective social media caption to publishing a professional podcast. Partner with your school's IT department to understand and establish guidelines for your organization’s safe use of AI. With the support of IT, maximize your use of AI and strategize to be prepared for future emerging technologies.