Friendraising to Fundraising: The Bridge to Alumni Giving
2:00 PM - 3:00 PM CT
Speaker(s): Katie Young, Director of Alumni Relations, Greenhill School, Shumiala Kinnear, Associate Vice President and Chief Development Officer, Alumni Association of the University of Michigan
Elective Session
Alumni relations work encourages alumni to engage with their alma mater for a lifetime. Alumni professionals can create deep engagement that leads to alumni giving and increased participation rates. In this session, we’ll establish the role of alumni relations within advancement and impact on the institution. Join our conversation to better understand how alumni relations professionals can embrace fundraising and the important role we play in the giving cycle.