Gaining and retaining young alumni donors is a hard nut for any institution to crack. In this working session, participants will read and engage in a guided analysis of a case study focused on young alumni prospects who have yet to become donors. We will discuss the basic elements of a successful solicitation and then engage in a free-flow, no holds barred brainstorming session, sharing creative ideas for the solicitation. Participants will then break out into small groups to create a solicitation, soup to nuts, which will be shared with the group. Attendees will leave the session having a strategically driven understanding of how to craft successful solicitations; they will understand how to unlock their creativity; and they will have a handful of solicitation templates to consider for their institution.