Florence Neo is Director of Alumni Relations at the Singapore Management University, Singapore’s only city campus university known for its entrepreneurial and innovative characteristics; and leads a team of energetic engagement professionals. With over two decades of experience in strategic planning and organisational leadership across industries that include education (IHL), startups, business tourism, and hospitality (MICE), she has been an advocate for building social, business and entrepreneurial networks and ecosystems. During her eight-year career at the National University of Singapore as Director of Alumni Communications and Engagement, Florence had oversight of its 330,000-strong alumni community and initiated a spectrum of engagement programmes both locally and overseas.

Prior to joining the education sector, Florence was an entrepreneur and the former CEO of ACE.SG, Singapore’s key trade association for startups and entrepreneurship which contributed towards Singapore’s ten-notch rise in startup ecosystem ranking. Her wide networks and passion for empowering communities through effective collaboration and the adoption of data-driven strategies has fostered stronger, wider, and more engaged communities.

Florence is a CASE volunteer and former judge of CASE Circle of Excellence Awards. She currently serves as the Co-Chair of SMU’s Silver Jubilee Taskforce and ACE.SG’s startup mentor.