Mervyn O'Mahony is a Marketing and Communications Professional who has contributed to the development of the marketing strategy of Munster Technological University.  He has numerous professional and academic qualifications up to master's level, where he focused on marketing and recruitment in the education sector. Mervyn's creative vision and ability to recognise innovative opportunities and execute strategies, has underpinned the success of the University's integrated marketing and communication strategy which focuses on immersive and experiential campaigns and leveraging social media platforms to reach target markets.