Alumni Engagement Metrics Task Force Update
Two years after its creation, the CASE Alumni Engagement Metrics Task Force has released a draft whitepaper available to CASE members.
The task force, created in 2016, set out to develop an industry-wide framework to measure alumni engagement at institutions globally. While the task force anticipates the alumni metrics model will grow and adapt as the industry develops and changes over time, engagement activity can be measured consistently and applied to organizations of many types and styles.
"The foundation for engagement metrics will help institutions establish measurable engagement goals, assess progress toward achieving those goals and support the creation of a continuous pathway to success. This initial step will be a basic building block necessary to create a foundation for the future, which will be relevant and useful to all CASE member institutions," write the authors of the whitepaper.
Read the Alumni Engagement Metrics whitepaper for more information.
This article is from the August 2018 BriefCASE issue.