Shannon Seyler, strategy director at Zehno, provides the unshakeable foundation that launches the bold creative concepts our clients love. She works to uncover clients' often hidden assets—existing markers for greatness that need to be brought out in new ways to resonate better with audiences. She also spearheads our work translating brand strategy into the message platforms that help institutions reposition themselves in the marketplace with authenticity, relevance, aspiration and differentiation.

Seyler joined Zehno in 2011 with more than a decade of experience in marketing innovation and creative management success. She earned her bachelor's degree from Cornell University.