Alexa Block

Alexa Block

Associate Director of News and Strategic Content
Pomona College
Speaker

Bio

I am currently an associate director of news and strategic content at Pomona College in Claremont, CA. I specialize in social media management, content creation and online communication strategy to promote engagement. I consult with the College's professors and other departments about how to meet their social media goals.  I also oversee the Office of Communications team of student social media contributors. I help provide students with real-world experience creating content for the College's social media platforms.

I previously worked as a television news reporter for 7 years before transitioning to social media management and strategy.

I attended undergrad at Pacific University, Oregon. I played on the volleyball team. I studied journalism and film. I have completed a certificate course in Strategic Communications and Public Relations through Portland State University. And I completed my Master of Science in Digital Audience Strategy from Arizona State University in 2020.