This poster campaign and interactive event features individual NMU students covered in Post-it notes of the "labels" that have been put on them. The goal was to make viewers aware of the labels and stereotypes they may put on people and how those cloud our vision and cover up of the actual person underneath.
From the Judges' Report
Judges were impressed by this campaign and interactive event featuring individual NMU students covered in Post-it notes of the "labels" that have been put on them. It was a clever take on the issue of dealing with stereotypes. They also thought the program had a strong social media element.
