Admissions Viewbook
Year: 2018
Award Level: Silver
Award Winner(s): Wake Forest University
Award: Circle of Excellence
Category: Design | Publications
About the entry
This viewbook is for high school juniors and seniors who are looking to learn more about Wake Forest University. It was designed to feature a high volume of information packaged in smaller, easy to process segments that begin to paint the picture of the student experience at Wake Forest University.
From the Judges' Report
- We love the illustration on the cover – it conveyed originality, community, diversity, visual
- interest—a nice departure from photography
- Overall, this is very different from other college viewbooks in shape, size, and design
- Paper choice is spot on; we like the size, shape, and perfect binding
- The piece is a bit eclectic and styles are a bit inconsistent; it feels kind of like a scrap book; it charms
- We appreciate how much information you fit into this book in a clean, uncluttered way
- Great integration of type with photography
- Love the graphic elements and details throughout, adding visual interest
- Nice use of infographics, although the style is a bit inconsistent
- Nice photo collages, especially page 26
- Nice photo gallery spreads break up the text heavy spreads; could have used more 2-page single photo spreads like what’s on pp. 46-47
- In the back, on the text-heavy beige pages, it is interesting that you add so much content in print rather than sending people to read details online. Not a bad choice, just interesting, and we were curious if it is effective.