University of Houston "Here, We Go" Campaign Case Statement
About the entry
"Here, We Go"—the University of Houston's systemwide $1 billion campaign—is designed to move the university forward in a strategic direction as an academic leader, as well as fuel, build and transform the university and the city of Houston.
From the Judges' Report
The judges were impressed how this piece conveyed how supporting this campaign impacted the larger community. With compelling imagery, great design, clear goals, and the presence of volunteer chairs/committee members, we felt this piece really did a great job of building the case for support.