Each year for the past three years, the university produces a limited-edition shirt designed to capture and reinforce pride in CMU. We hold an event on campus where students, faculty, staff, and alumni can bring apparel from any other university or college and swap it for the limited-edition CMU shirt.
The 2018 shirt design paid tribute to one of CMU’s most notable alumni, 13-time Emmy award winner and nine-time National Sportscaster of the Year Dick Enberg, who passed away in late 2017. Printed on a two-color, three-quarter-sleeve shirt (a nod to Enberg’s storied career as a baseball broadcaster) the design included a quote from Enberg taken from a 2016 speech he gave to students during one of his last visits to campus. “Be like me. Walk with pride.”
From the Judges
A lot of schools entered shirts in this category, but Central Michigan alone won a medal for theirs because of the intention behind the shirt. Like most schools, Central Michigan designed the shirt for an event, but the design team had the great idea to make this shirt an homage to beloved alumnus and renowned sportscaster Dick Enberg. The baseball jersey—fitting because Enberg was a baseball broadcaster—features a quote from a speech Enberg delivered on campus, which is another great tie-in to the school. Most impressive to the judges, however, is the “Fire Up! T-shirt Swap” concept. We were impressed that the design for the limited-edition shirt was teased on social media. We love that the shirts cannot be purchased, but must be “swapped” with any other school’s apparel, which are then donated to people in need.
