Now Is Our Time to Change the World Ad
Year: 2019
Award Level: Bronze
Award Winner(s): Dartmouth College
Award: Circle of Excellence
Category: Marketing | Advertising
From the Nominator
Dartmouth College publicly launched a $3 billion comprehensive campaign in April 2018 to help develop generations of wise leaders who are capable of taking on the world’s great challenges. As part of the communications strategy, the advancement communications team created a series of ads to appear in the alumni magazine that highlight alumni who are trailblazers in their fields—men and women who question the status quo, examine their professions from new angles, and lead the way to the future.
From the Judges
Striking and bold. Judges like the limited text that leads you right to the name and alumnus or alumna's year. Great photography. Sleek! This team kept to their word of being concise.