The Utah Valley University viewbook is a print publication delivered to all high school seniors in our state. Our goal was to imbue the piece in the university brand introducing students to our colors, mascot, and architecture, degrees, and programs, campus culture, and overall to help students see themselves on campus. We also wanted to give students pertinent information for admission but do it in a really beautiful way. We hoped to inspire them to continue on a path of learning and help them catch the vision that education can enrich their lives.
From the Judges
The judges were impressed by the personal elements of this piece. The sculpted emboss creates a beautiful three-dimensional cover. This piece has a clean design with playful photography showing individual personalities. The hand-written messages from students included throughout the book give the book a personal touch.
