UCF Downtown: The Future Looks Bright
Year: 2020
Award Level: Silver
Award Winner(s): University of Central Florida
Award: Circle of Excellence
Category: Photography | Series/Collection
From the Nominator
When UCF Downtown opened in Fall 2019, we wanted to showcase the new campus along with the styles and personalities of a few of our students during the first week of classes. This shoot was unique because we turned everyday students into impromptu fashion models.
From the Judges
The win here was that they did these at zero cost and got so much mileage out of them. Including actual students for the portraits in real locations around campus created an authentic feel, surely relatable to incoming students. The judges also applauded the use of vibrant color in each portrait.