The University of Iowa Center for Advancement launched a virtual trivia series to accompany their football program's three rivalry trophy games. The Alumni Engagement team collaborated individually with staff at the University of Minnesota, the University of Wisconsin, and the University of Nebraska to cohost and market a rivalry trivia event that featured questions from both schools, pop culture, and general trivia. Special mascot appearances and school traditions were thoughtfully integrated to encourage a school-based experience, and encouraged participants to compete with their knowledge for the prize.
From the Judges
We appreciated the fact that they widened their scope and engaged other institutions in their programming. The competitive drive between alumni networks appears to have been quite engaging.
