A more detailed overview of the university for prospective students that covers academics, extracurriculars, campus culture, and information about applying, costs and scholarships, and visit opportunities. Created with visually appealing imagery and simple copy. The piece focuses heavily on a pictorial representation of campus to help prospective students picture themselves as part of the Redbird family.
From the Judges
Unanimous agreement that this was a highly engaging piece. The personalization of the mailings as they were sent to students and families, along with the vibrant use of school colors, immediately resonated with the judging panel and would have undoubtedly been well received by prospective students and families. This was a unique and engaging piece and showcased the beauty of the campus and the town in which it is located.
