"This was an opportunity to—in a fun way—use campus experts (i.e., math faculty) to inform students, faculty and staff about their odds of being selected for weekly mandatory COVID-19 testing. It appeared initially in Nebraska Today, the newsletter for faculty and staff, and went on to run in a variety of other campus newsletters, including Next@Nebraska, which is for students. It was also shared widely via social media.
The ultimate goal was a reduction in complaints due to being selected multiple times for testing. In the week after publication, complaints from campus audiences decreased 50 percent. This freed up staff to answer more important pandemic-related questions."
From the Judges
A very engaging and creative way for campus experts to use their expertise in real-life application with students, faculty, and staff. Bonus points for ROI on project.
