Shifting Patterns in Individual Giving Signal the Growing Importance of a Philanthropic Board
Individual giving fell below 70% for the first time in 2018, and dependence on fewer donors giving more continues. In this shifting landscape, the high-performing board is even more critical to sustained philanthropic growth. Marts & Lundy has completed its seventh year of research into characteristics shared by boards whose philanthropic gifts represent a higher percentage of total giving and where the institution’s overall fundraising is higher. We’ll share our latest findings and strategies CASE NAIS members can employ to advance board performance.
Sarah Williams, Senior Consultant & Principal, Leader of Analytical Solutions, Marts & Lundy; and Karen Callahan, Senior Consultant and Principal, Leader, Schools Practice, Marts & Lundy
