Creating a meaningful young alumni program that adds value to both alumni and the institution can prove challenging. By beginning the engagement program early, before students graduate, the Governor's Academy has been able to increase both event participation and annual giving results from this increasingly dynamic demographic. Meeting these constituents where they are, by using modern technology and strategic programming that provides immediate value, has allowed them to build a culture of philanthropy and offer cross generational engagement opportunities.
Herb Kent,Director of Annual Giving, The Governor's Academy; and Amy R. Swiniarski, Director of Alumni and Parent Engagement, The Governor's Academy
