CASE-NAIS 2020 Elective Session Day 2
Day 2, Monday, January 13
2:30–3:45 PM
Communicating the Head of School Transition
The transition of headmasters ranks among the most important moments in the life of an independent school, and communications offices are important to ensuring this succession is understood and well-received. Find out how National Cathedral School announced its head's departure and her successor, as well as lessons learned through the months-long search process. You'll leave with a better understanding of what's needed in transition communications, as well as a list of steps to include in developing a communication plan for your school.
Scott Butterworth, Director of Communications, National Cathedral School