CASE-NAIS 2020 Preconference Workshop
Sunday, Jan. 12, 2020
10:30 AM–NOON
Storytelling by Design (repeat)
The best ideas, campaigns, and projects in your school will not succeed unless the audience is engaged and inspired. Over time, communications large and small come together to build a story that your audience will react to and share with others. We will work with participants to design communications that are personal, relevant, and actionable, creating the conditions for your audience to say “yes.” Participants should bring a real communication (an ask, case for support, conversation, or any other communication) to use throughout the session to learn and apply the concepts and leave having moved the work forward.
Michael Larson, Senior Facilitator and Content Strategist, Blank Page