Top Tier Stewardship – Stewarding Principal Gift Level Donors
The magnitude of a $1,000,000+ gift has an incredible impact on the organization that receives it. When a donor makes the decision to give a gift at this level, it is often the result of many (many) years of cultivation and relationship building. At the University of Arizona, the Principal Giving and Stewardship teams have developed a collaborative, thoughtful approach to the announcement, acknowledgment, and recognition of principal level gifts. This session will provide an overview of how a strategic stewardship plan is developed, executed and examples of customized touchpoints. It will include a discussion of best practices as well as ways to collaborate with the Principal Giving team and development officers across campus to ensure the most generous supporters of the university see the impact of their giving.