Join the data-analytics team of Erasmus Alumni Relations Team as we deep-dive into automating and digitalizing our alumni engagement efforts and initiatives. In this session we will share our story of how we implemented various volunteering-related automations and alumni customer journeys in our CRM system that enables our team to effectively engage with our global alumni community. At the end of this session you will have learned how we tackled this project and what it took to implement digital innovation processes within alumni relations. We aim to inspire you to do the same.