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CASE-NAIS Independent Schools Conference 2024

Navigating the Storm: Effectively Managing External Relations During Crises

Monday, January 22, 2024
10:45 AM - 11:45 AM CT
Speaker(s): Kyle Wilkie-Glass, Chief Executive Officer, Ethical Culture Fieldston School
Competencies: Emotional IntelligenceStrategic Thinking
Experience Level: All LevelsLevel 3
Elective Session
Alumni Relations
Communications and Marketing

Amidst the many challenges that independent schools face during crises, maintaining strong and positive relationships becomes paramount. Navigating the Storm: Effectively Managing External Relations During Crises is an engaging and informative session that delves into the art of managing external relations during turbulent times in educational institutions. The session will focus on both communications with constituents and necessary relationship building. In times of crisis, schools are not only responsible for the well-being and education of their students but also need to adopt a pastoral mindset about effectively handling their many relationships with constituents.

This seminar aims to equip school administrators, leaders, and communication professionals with the knowledge and strategies required to steer through crises while preserving a school's reputation and fostering meaningful relationships with parents/guardians, faculty/staff, students, alumni, neighbors, media, and other key stakeholders.

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Parent engagement

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