Reimagining Stewardship: Transformative Strategies for Lasting Donor Engagement
3:45 PM - 4:45 PM CT
Speaker(s): Sarah Prout, Vice President of Marketing & Communications, University of North Dakota Alumni Association & Foundation, Jenn Lukens, Director of Stewardship & Donor Appreciation, University of North Dakota Alumni Association & Foundation
Competencies: Relationship BuildingStrategic Thinking
Experience Level: Level 4All Levels
Elective Session
Overview
In today’s philanthropic landscape, effective stewardship is crucial for building lasting relationships with donors and ensuring sustained support and retention of donors. As one of the few Stewardship departments in the country housed within a Marketing & Communications team, this session will focus on a reimagined stewardship program by detailing the development of a comprehensive stewardship handbook and the implementation of an innovative student scholarship “thank you” process, that went on to become a nationally award-winning CASE event, "Notes from the Nest." A key emphasis will be placed on fostering collaboration and partnership across campus and within the provost's office to enhance stewardship efforts.